Western Sole Website

Challenge

The goal of this project was to design the branding and website for a company of our creation. Assets include a logo, color palette, font system, and a functioning website and product page.

Process

The research included creating two customer personas and mood boarding. Each product image was photographed by hand. Through the creation of this brand website, I wanted to create a functioning website that cowgirl boots and has an overall earthy authentic feel. 

Home Page

"Kick up some dust" hero on home page of Western Sole website
"Define your cowgirl style" step by step on home page of Western Sole website
"Step into style" call to action divider on home page on Western Sole website
New arrivals section on home page on Western Sole website
Customer reviews on home page on Western Sole website
Bottom of home page on Western Sole website

Shop Page

Shop page on Western Sole website

Product Page

Product page on Western Sole website

About Page

About page on western sole website

Contact Page

contact page on Western Sole website

Support Page

customer support page on Western Sole website

Sizing Page

sizing guide page on Western Sole website

Care Page

care instructions page on Western Sole website

Returns Page

returns page on Western Sole website

Checkout Page

Checkout cart on Western Sole website

Results

The website has cohesive branding that has an authentic western feel throughout and highlights the brand’s many products. To visit the Western Sole Boot Co. website, click here